E-Business and Digital Marketing


Program Overview

Language of Instruction:
English
Duration:
3 semesters
ECTS Credits:
90
Mode of Delivery:
Hybrid
Part time Option:
Available
Part time Duration:
5 semesters
Tuition Fee:
3700€
Scholarships:
Available

Institution

University:
International Hellenic University
Faculty:
School of Science and Technology
Department:
Science and Technology
City:
Thessaloniki

Contact

Master's website:
Visit
Email:
infotech@ihu.edu.gr
Phone:
+30 2310807529

Admission Information

Application Process:
Application Evaluation - Interview
Maximum Intake:
120 students

Subject Area

Technology


Description

The MSc in e-Business and Digital Marketing at the International Hellenic University provides graduate-level training for students aiming to specialize in digital technologies, e-Business, and digital marketing. The 3 semester program combines technical knowledge with entrepreneurial, managerial, and marketing skills, preparing graduates to innovate and succeed in global ICT and IT-oriented business environments. Designed for graduates in Telecommunications, Computer Science, Electrical Engineering, Natural Sciences, and Economics/Business, the program blends theory with practical, case-based learning to develop problem-solving, independent learning, and employable skills in the dynamic digital economy.

Holders of a first-cycle degree from a Greek university or equivalent foreign institution are eligible for admission to the program.

Postgraduate Studies in Greece

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